What is a Downsell, and Should You Use Them?
Downselling is a sales technique in which a seller encourages a customer to purchase a lower-priced version of a product or to remove additional products or services from their purchase.
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Sales
What Is an Upsell, and Should You Use Them?
Upselling is a sales technique in which a seller encourages a customer to purchase a more expensive version of a product or to add additional products or services to their
4 Ways to Present One Time Offers (OTO) to Your Buyers
A one-time offer (OTO) is a limited-time offer to customers to encourage them to make an additional purchase. OTOs are often used as a way to upsell or cross-sell related
What are Backend Sales, and Why Should You Use Them?
Backend sales refer to additional sales made to customers who have already purchased. These sales are often made through upselling or cross-selling techniques designed to increase the overall value of